Do you remember how excited you were when you received a letter in the mail or even better, an unexpected package? With technology today, there is little left of those simple childhood joys.

Today we send emails, instant messages, and electronic birthday cards. Our kids play with tablets, mobile phones and Nintendos. Jippee aims to provide families with the tools to engage with one another in a playful yet purposeful manner.

It was mid-2013 that the idea of Jippee was born. Why not start a toy subscription company for children in South Africa? Why not source, package and deliver educational toys, books, and playthings that would arrive every quarter, for children to open and enjoy all by themselves!